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Since 2006, India witnessed the launch of a number of art funds. These art funds were launched on the basic premise that investments in art would fetch returns in range of 20 to 25 percent. However, the performance of art funds have not been as proclaimed, and returns have been much less than the expectations.

Twitter is the one among the social networking sites that is the least personal in nature. Having a public profile means one is baring it all for the general consumption. And that is why it requires an altogether different mindset. These are some tips that I religiously follow in this medium.

There is a popular misconception that individuals use social media to connect with other people only. However, in reality significantly large number of social networkers are following / becoming a fan of brands with three primary motives, (1) to connect with other users (2) to show solidarity, and (3) to track discounts, promotion and other offers.

Not so long back companies could singly control brand promotional activities. However, presently, brand’s performance is affected more by what people say through medium like blogs and other social sites that what companies intend to communicate. While the idea of incorporating social media in marketing has dawned on organizations, its effective implementation is a challenge

Social Media is increasingly becoming an ingrained aspect of political campaigns, national defense strategies, public policy, public relations, brand management and even intra company communication. And it is paying off well too. However the recency of the phenomena is catching us by surprise. It is helping grow businesses that were never expected to utilize it

Due to inflationary expectations, intermediaries in agriculture value chain are having a field day. Their role in price hikes is conspicuous. It has been documented that farmers only get around 30 – 40 percent of what the consumers pay. Large numbers of intermediary are creating a notional shortage of commodities to hike prices and earn profits

Inflation, especially double digit inflation is being attributed to demand-supply mismatch in the current season, however double digit inflation was evident last year too when there was no commodity shortages. That means there is something else that that is having an effect on commodity prices and policy response to these challenges has been poor